YouTube and Vimeo are the two most powerful and widely used video broadcasting platforms on the entire web. The benefits of using them in any corporate communication strategy are enormous, however we do not always choose the best option or in the best way.
Employer branding is one of the most important strategies to create value at the heart of companies. It is not just about getting to know our candidates and having a message to tell, but about having a communication strategy that helps us transmit and reinforce this promise internally and externally.
Now, more than ever, it is about attracting and seeking commitment from the most suitable candidates for our organizations, and, when it comes to generating employer branding or recruitment campaigns via marketing, video is the most efficient tool to influence and transmit the values of our company.
Every day there are more buyers who choose to use digital rather than face-to-face. The main advantages are that you don't have to travel to find what you're looking for, you can get the best price and, what's more, they deliver it to your home.
The talent of workers is one of the most precious resources of companies. Training employees is an investment with a significant rate of return and is much more efficient than hiring new staff